5 Advantages of Custom Boxes
- Chris Pine
- Sep 6, 2017
- 3 min read
Custom boxes are used every day for many different purposes. In today’s business scenario, custom boxes have become only more important than they were in previous years. With the advent of time, we are discovering new and better uses of custom boxes. Previously, they were only considered for packaging, shipping and preserving, but now they are serving many different purposes such as branding and promotion of the products. In this blog post, we will discover at least 5 amazing advantages of custom boxes; you cannot enjoy these benefits with pre-made packaging.

1. Professional Approach
Nowadays, it has all boiled down to professional approach. Business is not personal matter, but a very demanding professional thing. This is why you should not go with pre-made packaging. Pre-made packaging is made for all, you do a little changes e.g. adding company’s name and you are done. However, custom boxes are not all about company’s name and product details, they exude a professional approach. A soap box, must be different than a wallet box; custom boxes allow you to get a packaging 100% compatible to your business, your products and your marketing philosophy.

2. Marketing
Speaking of marketing, it should go without saying that marketing is the key to success and no business exists without a very thoroughly thought out marketing strategy. Custom boxes serve a lot of important purposes, but one of the biggest advantages of custom boxes is marketing. You need to spread the word about your product, and what else can do it better than your product’s packaging itself. A product without custom packaging is like a business place without a banner or board. On custom boxes, you can imprint your company’s name, logo, slogan, product name, product details, contact details and a lot of other details.
3. Attractive Packaging
Well, this one is easier. Which kind of box you would prefer? A bore and bland plain brown box or an attractive and custom designed offset printed box? Obviously it is the later. This is the reason why all beauty and cosmetic products are come wrapped in custom boxes. Apart from cosmetics business, all other businesses also prefer the same kind of packaging which may catch the eyes of the beholder. Attractive and impressive packaging makes easier for a brand to make an impact, impress the potential customers and steer them towards buying decisions.

4. Choose any size
Pre-made boxes come in default sizing, which means that if you go for pre-made boxes, your product box can be unnecessarily big or small. However, this is not the biggest reason why you should not go with pre-made boxes. The biggest reason of preferring custom boxes to pre-made boxes is the freight charges. Shipping companies charge as per the space that a pack takes in a container. This means that if you use an 8x6 box for a product, which can easily be fit in a 6x5 box, you are paying extra money for no good reason. Get the packaging tailored to the size of your product, and save your money.

5. Better Protection
A pre-made box is a pre-made box and it does not care if your product needs a little extra protection. For example, there are products like soaps and similar products which need protection from moist and getting wet and pre-made boxes cannot do this. Only custom boxes with aqueous coating can do this. Likewise, there are perishable items e.g. food that need protection from UV, which pre-made boxes do not provide. With custom boxes, you can get spot or full UV protection and thick layers to keep the products fresh and free of moist.

Well, there were some most important advantages of custom boxes that I could think of. You may delve deeper and find the other various advantages.
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